Kazidomi, a Brussels-based platform for healthy and organic products, has set its sights on the Dutch-speaking market following a capital increase. The e-tailer was already active in the Netherlands and Flanders but is now shifting gears.
New brands
Kazidomi has its roots in the French-speaking community but sees great potential in the Dutch-speaking market. Having raised six million euros in new capital, the company is now expanding its range with additional Dutch and Flemish brands that are already very popular here. “We apply the same selection criteria for these products as we do for the rest of our catalogue, in particular beneficial and transparent compositions, products that are good for your health and the environment”, growth marketeer Yasmine Bouzerda explains.
The e-commerce company’s range consists of 3,500 sustainable and organic items in the categories food, beauty and health. Last year Kazidomi achieved a turnover of ten million euros in fifteen countries, this year the company is aiming for a turnover of 585,000 euros in the Flemish market alone.
The announcement of the stronger focus on Dutch speakers is anything but a surprise: at the end of last year, the company raised another six million euros in capital, partly to enable its expansion in Flanders and the Netherlands.
