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Written by Maarten Reul
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Amazon's quarterly sale boomed to $10 billion

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Electronics28 July, 2011

E-retail giant Amazon.com announced excellent quarterly results yesterday, confirming its global dominance in the internet retail market. While profits went down 8% compared to last year, sales went up a staggering 51% tot $9.91 billion (almost €7 billion). 

Huge sales growth leads to investment, not profit

“Low prices, expanding selection, fast delivery and innovation are driving the fastest growth we’ve seen in over a decade,” said Amazon.com founder and CEO Jeff Bezos, in a statement.

 

Amazon paid a high price for its expansions though, as operational costs soared with 63% – causing net profits to drop to 191 million dollar (133 million euro). More employees, acquisitions of other companies and logistic and technological renovations cut a huge part of Amazon’s income. 

Amazon’s new tablet

Amazon still had no sales figures for the Kindle, its successful e-reader, but announced that the “Worldwide Electronics and Other General Merchandise” (including the Kindle) saw its quarterly sales increase by 69% 

 

The only disappointed noises came from tech followers, who had expected that Amazon would introduce its own tablet computer, competing with rival Apple’s iPad. The e-retail giants however made no such move.

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