RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • Europe - EN
  • Newsletter
  • Contact & Route
Members' area
  • Log in
  • Become a member
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • OVERVIEW EVENTS
    • EVENT PARTNERSHIPS
  • Advertising
    • PRINT ADVERTISING
    • ONLINE ADVERTISING
  • Members’ area
RetailDetail EU
Europe - EN
  • België - NL
  • Belgique - FR
  • Nederland - NL
  • España - ES
  • Europe - EN
  • Newsletter
  • Contact & Route
  • News
    • Food
    • Fashion
    • Home
    • Electronics
    • Beauty/Care
    • DIY/Garden
    • Leisure
    • General
  • Events
    • OVERVIEW EVENTS
    • EVENT PARTNERSHIPS
  • Advertising
    • PRINT ADVERTISING
    • ONLINE ADVERTISING
  • Members’ area
Members' area
  • Log in
  • Become a member
thumb
Written by Pauline Neerman
In this article
Share article
  • facebook
  • instagram
  • twitter
  • linkedin
  • email

Metro sells Real to be scrapped

icon
Food19 February, 2020

Investment group SCP (from Luxembourg, but with Russian backers) has acquired Metro‘s ailing hypermarket chain Real. The German chain is to be cut in pieces, 10,000 jobs are threatened.

 

Only 50 stores remain

It is the end of a long-running saga for Metro: it finally found a buyer for its Real chain, that has been for sale for years. Not too many smiley faces though, because SCP only pays 300 million euros for its new prey – 200 million under the target that Metro set and nowhere near the one billion euros that Reuters first reported.

 

The hypermarket chain is chopped into pieces: despite the new owners’ claim that a large part of the stores will continue to exist, SCP’s plans mostly sound like a huge cost-cutting operation. Around three dozen stores are to be closed completely, while just fifty will continue to trade under the Real label – guaranteed for two years only, says German news website RBB24. Most of the stores will be sold to competitiors like Edeka, Globus, Kaufland or Rewe.

 

10,000 jobs in jeopardy

At present, Real’s 276 stores still employ some 34,000 people, but about a third of that number would now be lost, trade union sources say. One of the buyers has already called that number “exaggerated”, while the Metro group said it has sealed a deal with SCP about the conditions for those who will be sacked. Unions say they hope most stores will be taken over by Rewe, Edeka and Kaufland, who have better conditions for their employees.

 

Real has been troubling Metro for years now, as the German retail giant wants to focus on its wholesale activities. Last year, Real suffered losses amounting to over 250 million euros, CEO Olaf Koch said at the Annual General Meeting on 14 February.

More about... Food
See more
  • icon
    Food28 November, 2025
    Polish government considers takeover of Carrefour Polska

    If Carrefour sells its Polish operations, the state-owned company Krajowa Grupa Spozywcza should make an offer to strengthen food sovereignty, the Polish Ministry of Agriculture says.

  • icon
    Food27 November, 2025
    Edeka introduces AI robot kitchen

    Following its competitor Rewe, German supermarket chain Edeka is now also experimenting with an AI-powered robot that can cook. The retailer has opened a fully automated cooking station that can prepare hot meals without human intervention.

  • icon
    Food27 November, 2025
    Unrest at Intermarché in Belgium: former Mestdagh franchisees complain

    Three years after the takeover of supermarket group Mestdagh, unrest is growing within Intermarché's Belgian franchise network. Franchisees speak of structural logistical problems and plummeting profitability.

Most read
  • icon
    Fashion7 November, 2025
    How H&M wants to expand to 70 stores in Brazil
  • icon
    Fashion7 November, 2025
    Consolidation in luxury second-hand: Labellov acquires Designer Wish Bags
  • icon
    Electronics14 November, 2025
    Olivier Van den Bossche (MediaMarkt) at the RetailDetail Night: “It’s going to be a merry Christmas”
  • icon
    Fashion13 November, 2025
    Inditex budget brand Lefties makes German debut in Düsseldorf
Follow RetailDetail
  • socialFacebook
  • socialTwitter
  • socialInstagram
  • sociallinkedIn
footer-logo
RetailDetail, the leading b2b-retailcommunity in the Benelux, keeps retail professionals up-to-date by means of online & offline publications, retail events, inspiring retail hunts and the unique co-creation platform The Loop, where retailers and their suppliers can experience the future of shopping.
Mailing Address
Kolveniersstraat 7, bus 26 2000 Antwerp
Visiting address
Stadsfeestzaal – Meir 78 2000 Antwerp
How to reach us:
Directions
© 2025 RetailDetail
general conditions | privacy policy
Contact us About us info@retaildetail.be
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies.
Accept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT